Privacy Policy for the Story Bug Mobile Application

Last Updated: February 5, 2016

 

Cricket Media, Inc.’s mobile application powered by Kindoma (hereinafter “Story Bug” or “App”) permits users of the App (each a “User”) to select, access and interact with digital children’s books. It also permits Registered Users (as defined below) to invite people to connect and interact within the App.

 

This is our privacy policy, developed in accordance with applicable U.S. privacy laws, which governs how we gather and use information from Users. We encourage you to read this privacy policy to understand what we do with the information we collect from you.

 

By using or accessing the App, you hereby agree to accept the practices described in this privacy policy (the “Policy” or “Privacy Policy”), which Policy incorporates our Terms of Use which you are deemed to have accepted by your use of the App.

PRIVO-Cert™ Safe Harbor Certification Program

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Story Bug (owned and operated by Cricket Media Inc.) is a Member of the PRIVO’s PRIVO-Cert™ Safe Harbor Certification Program (“the Program”). As a participating member in the Program, Cricket Media Inc. adheres to the strict information collection, use and disclosure requirements set forth by the Program. PRIVO is an independent, third-party organization committed to safeguarding children’s personal information collected online. PRIVO aims to help parents and their children exercise control over personal information while exploring the Internet. The PRIVO certification seal posted on this page indicates that Cricket Media Inc. has established COPPA compliant privacy practices and has agreed to submit to PRIVO’s oversight and consumer dispute resolution process. If you have questions or concerns about our privacy practices, please contact us at (703) 885-3400 or support@cricketmedia.com. If you have further concerns after you have contacted us, you can contact PRIVO directly at privacy@privo.com.
 

What Personal Information we collect:

We need to collect some personally identifiable information from you to set up an account to enable your use in full of the features of the App or to receive paid content. A “Registered User Account” (hereinafter “User Account”) provides access to Story Bug and requires an email address, a password, and year of birth (must be at least 18 at the last day of the previous year to create such account and become a “Registered User”). A Registered User is a representative of his/her household and can link to other Registered Users who are representatives of other households with Story Bug accounts and utilize the App. When a Registered User of the App affirmatively accepts an invitation to link from another Registered User, the two connected Registered Users (“Networked Users”) may initiate, accept and /or engage in video chats with each other. Either Networked User may revoke their acceptance to connect at any time from within the App and delete the connection. For the purpose of clarity, only Networked Users may engage in live video chats and thereby exchange information of their choosing.

 

Once his/her account is created, the Registered User may elect to take a profile picture and upload it to Story Bug (the profile picture is housed on the servers of Kindoma, which third party entity powers the App), and the Registered User may change or delete such profile picture from time to time at Registered User’s option and control. You should be aware that when you use the App with other individuals (of any age) in your household or with others present during your usage of the App, information and content (for instance, audio, video, and images) that is shared about them may be considered their personal information and is the responsibility of the Registered User to monitor. We treat this information identically to the handling of your personal information.

 

By creating your User Account and/or using the App, you are consenting to the collection, use and disclosure of personal information about you, your children, and/or other individuals which you have the authority to include in your usage of the App as described in this Policy. If at any time you do not want to be bound by these Policy terms, you must deactivate your User Account– by emailing your request to disable the User Account to storybug@cricketmedia.com and uninstalling the App from your mobile device.

 

We collect non-personal information about your use of the App and its features. For instance, when reading a book together on the App, we, and our third party service provider powering the App, Kindoma, track the usage of the App, in the aggregate, by tracking interactions with virtual books (e.g. book selection, page turning, and pointing data) but not personally identifiable information pertaining to the User.

 

Audio and video chat conversations between Networked Users, regardless of whether such conversations include personal or non-personal information, are not recorded nor retained by Cricket Media or by Kindoma.

 

What if I have Networked Family Members under the age of 13?

You must be at least 18 at the last day of the previous year to create a User Account in the App. Users who decide to use the App with family members under the age of 18 agree to perform all communication with other chosen Networked User[s] through the App on such minor or child’s behalf. We do not intentionally collect, use, or disclose personal information from and about children under the age of 13. Only the Registered User, who must be 18+ to create a User Account, is authorized to designate and connect to other Registered Users, and to create his/her User profile, which may include a picture, and interact with other chosen Networked User[s] through the App. If we have reason to believe that we have collected personal information from a child under the age of 13 (without the necessary parental consent), we will delete the personal information as soon as feasibly possible.

 

Why we collect Personal Information:

Among other things, we use Personal Information to:

 

  • Develop new features on the App
  • Optimize functionality of the App
  • Personalize the User’s experience
  • Provide reports of aggregate usage to key partners
  • Send updates about our service/the App by email to the Users
  • Ask for feedback to help make our services better
  • Send information to the Users about products and information that we think will be of interest. The Users can indicate their preference not to receive such promotional emails at any time.

Sharing Information with Third-Parties

This Privacy Policy applies solely to the information collected by us through the App and does not apply to our websites, or other applications or services. From time to time, we may decide that it is more efficient to use third parties to perform specific functions related to the App, including the third party entity, Kindoma, which powers the App and stores the information submitted by a User for his/her Registered User account.
 
We work with Sheer ID, a service that verifies military status, in order to provide military personnel with a discount. To find out more about Sheer ID, click here http://www.sheerid.com/privacy-policy/
 
We partner with Google to track user analytics such as number of app installations and downloads. Google Analytics does not share your user data with any other third parties. To find out more about Google Analytics, click here: https://www.google.com/intl/en/policies/privacy
 
If we use a third party to perform specific functions (such as payment processing or sending communications to our parent Users on our behalf), then information (such as User contact information) may be shared with that third party to the extent necessary for that third party to perform that function. We authorize third party service providers (Kindoma Inc. and Apple Inc.) to use personal information only for the purpose of providing the specific services requested by us. For more information about Kindoma, click here: https://my.kindoma.com/privacypolicy.html. For more information about Apple, click here: http://www.apple.com/privacy/privacy-policy/. Aside from the foregoing, we do not otherwise disclose, share, sell, rent or otherwise distribute any of your Personally Identifiable Information with or to any third parties (and personal Information is not shared with unaffiliated third parties for their own marketing purposes), unless you provide us with your written permission to do so. The only two exceptions we make are:
 

  1. We may share Personal Information for legal and safety reasons, as we are concerned about the safety of all of our Users. We disclose Personal Information about Users of the App in cases where it is required by law or where we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our App, or is otherwise reasonable to protect someone from possible injury. We will try to give you notice if we release information for these reasons, but please understand that we reserve the right not to, as it may not be practical, legal, or safe to do so.
  2. If we become involved in a merger, acquisition, or any form of sale of some or all of our assets, we will notify you before Personal Information is transferred and becomes subject to a different privacy policy, through your email address or other general notice.

 

International Transfer

We operate globally, so it may be necessary to transfer information we collect internationally. In particular, the information provided likely will be transferred to and processed in the United States by us, our agents or contractors. Our privacy practices are guided by data privacy laws in the United States. The data protection laws of the United States or other countries may not be as comprehensive or equivalent to those in the visitor’s country of residence. By using the App, Users and their household members, as described herein, consent to the collection, international transfer, storage, and processing of their information as set forth in this Privacy Policy and any other privacy notice provided at the time the information is collected.

 

Communications from the Cricket Media team

 

We contact Users with notification of any material changes to the App or information collection and use. We may also contact Users with promotional materials, if any. All promotional emails will contain an ‘unsubscribe’ option in each communication if you choose to opt-out of these emails.

Data retention

We will retain your information for as long as your User Account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Deletion of your User Account will not affect our use of aggregated data derived from or incorporating the Personal Information you previously provided to us.

Security

We and other third parties utilized by us in connection with the functioning of the App have implemented commercially reasonable safeguards to protect the Personal Information, including sensitive data such as credit card information, submitted to us, both during transmission and once we receive it. Although we take certain security measures to protect your privacy, please be aware that no security measures are perfect or impenetrable. Please keep in mind that we cannot and do not guarantee that the profile photo that you, as a Registered User, or other Registered Users you have chosen to network with, post in Story Bug will not be viewed by unauthorized persons and that you post such photos at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained in the App.

Feedback information:

We may from time to time ask you to provide information on your Story Bug experiences, which will be used to measure and improve quality. You are at no time obliged to provide such information. Cricket Media reserves the right to use anonymized information that does not identify you personally for marketing purposes, for instance by displaying selected comments without a User’s identity on the cricketmedia.com website or in communications from the Cricket Media team.

Modifications of the Policy:

We reserve the right to modify this Privacy Policy at any time and will notify you by posting any such changes in a revised Policy on the App. Such modifications will become effective on the day they are posted as noted in the Policy. We encourage you to frequently review the Policy for any modifications. Unless stated otherwise, our current Policy applies to all information that we have about you and your account. If we make material changes as to how we use Personal Information collected from Users, we will notify Users by email. If such changes affect children’s personal information (if applicable), we will obtain verifiable Parental consent for the new uses of the children’s Personal Information.

Contacting Cricket Media

If you have any questions, comments or concerns about our Privacy Policy, email us at storybug@cricketmedia.com or call our customer service department at 1-800-821-0115, or write to us at:
 
Cricket Media Legal Department
13625-A Dulles Technology Drive
Herndon, VA 20171