Cricket Media acquires kids streamer Sensical

February 11, 2025 Sensical (pictured), the kids streaming platform owned by Common Sense Networks, has been acquired by Cricket Media. Virginia-based Cricket is best known for its same-name magazine that launched in 1973, aimed at readers in the nine-to-14 demo—and also publishes eight other titles targeting different age groups, including preschoolers (Ladybug, Click) and six- to […]

Media Feature: Cynopsis 02/11/25

Daily eNewsletter Cynopsis features Cricket Media’s recent acquisition of Sensical in their February 11, 2025 update. Read by over 80,000 subscribers, Cynopsis describes itself as “Media’s First Morning Read.” Cynopsis writes: “Kids media company Cricket Media has acquired majority control of kids streaming service Sensical, launched in 2021 under Common Sense Networks. Eric Berger, who had […]

6 Kid-Friendly Crafts and Recipes for Valentine’s Day

Valentine’s Day is here! It’s the most fluffy, sugary day of the year! Harness the boundless energy that your kids will no doubt display on this day and use it for something creative! Here are six fun activities from our award-winning children’s magazines that you can try at home, including free printable Valentines! Love Potion […]

Cricket Media Acquires Sensical, A Kids Streaming Service Backed By Common Sense Networks

EXCLUSIVE: Cricket Media, the 50-year-old children’s media company known for its namesake print magazine, has acquired majority control of kids streaming outlet Sensical. The streaming service launched in 2021 under Common Sense Networks, the for-profit affiliate of Common Sense Media. Eric Berger, the former Sony exec who headed up Crackle and other digital operations, had run Sensical as CEO and will take […]

An INTERESTing Thing About Money

by Kathiann M. Kowalski When it comes to money matters, interest can be a friend and a foe. A Friend When you make a deposit in a savings account, the bank usually agrees to pay monthly interest to you as its customer. That payment of interest is in return for the bank’s ability to use […]

14 Spectacular Facts for the Year of the Snake

Lunar New Year is here! This January 29, the Year of the Dragon comes to an end and we roll into the Year of the Snake! We’ll be the first to admit that snakes get kind of a bad reputation. In folklore, mythology, and popular media alike, you’ll often see snakes portrayed as villains, traitors, […]

Demonstrable ROI of Corporate Volunteer Programs:  Insights from Schneider Electric’s Journey with Cricket’s TryEngineering Together 

Corporate social responsibility (CSR) executives are responsible for justifying corporate volunteer programs by demonstrating their return on investment (ROI) to stakeholders. These programs must not only benefit the communities they serve, but also the organizations that support them. In a recent webinar, Marta Heinrich, Business Operations Leader for Digital Services at Schneider Electric, provided compelling […]

Giving Thanks: Harvest Celebrations Around the World

                Quick, what’s a uniquely American holiday? For most people, Thanksgiving is near the top of the list of traditions that are as American as, well, pumpkin pie. Still, it may surprise you to realize that the concept of a harvest festival or feast paired with “giving thanks” exists around the world. It makes sense […]